A couple of days before the big game we got together to talk about insights and the history of Super Bowl advertising. Check out my interview with Elissa Walker Campbell on The Big E Sports Show.
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Larry Weil is a nationally recognized sponsorship expert and thought leader with over $200 million in deals to his credit. TheSponsorshipGuy.com is the leading sponsorship marketing agency for Virtual and Destination Events. Media outlets, large corporations, and entrepreneurs all seek out his insights and opinions, which have been published in print, digital and broadcast.